In this curious series, the minds behind history's most iconic toy franchises will discuss the rise (and sometimes fall) of their billion-dollar creations. In 1977, after being rejected by Mattel and Hasbro, Lucasfilm signed with Kenner Products to have toys produced for their sci-fi film Star Wars. This was a huge gamble, as Kenner was a small toy company at the time and the negotiation process started late due to George Lucas' secrecy over the ship designs. Since then, toy sales of the Star Wars franchise have totaled to US$14 billion worldwide.
To get us in the mood for the launch of the seventh Star Wars film, discover its Definitive History. Documentary taking a behind-the-scene look at how the world's biggest, multi-billion pound movie series came into existence. Featuring rare interviews with Star Wars producers Gary Kurtz and Robert Watts and insights from those members of the creative team who won Oscars making the visual effects. Plus, a few little-known and surprising facts surrounding the film franchise.
The film examines strange shapes of the universe, such as the 'Eye of God', the hexagon on Saturn, and the 'face' on Mars. One of Saturn's moons is a Star Wars lookalike. Could the strange patterns of the universe now solve mysteries that have haunted mankind since ancient times?
In 1977, after being rejected by Mattel and Hasbro, Lucasfilm signed with Kenner Products to have toys produced for their sci-fi film Star Wars. This was a huge gamble, as Kenner was a small toy company at the time and the negotiation process started late due to George Lucas' secrecy over the ship designs. Since then, toy sales of the Star Wars franchise have totaled to US$14 billion worldwide.