This film reveals the work and wisdom of some of the most influential advertising creatives of our time -- people who've profoundly impacted our culture, yet are virtually unknown outside their industry. Exploding forth from advertising's 'creative revolution' of the 1960s, these artists and writers all brought a surprisingly rebellious spirit to their work in a business more often associated with mediocrity or manipulation: George Lois, Mary Wells, Dan Wieden, Lee Clow, Hal Riney and others featured in ART & COPY were responsible for 'Just Do It,' 'I Love NY,' 'Where's the Beef?,' 'Got Milk,' 'Think Different,' and brilliant campaigns for everything from cars to presidents. They managed to grab the attention of millions and truly move them. Art & Copy is a powerful film about advertising and inspiration.
From fears about work and privacy to a rivalry between the U.S. and China, the series explores the promise and perils of AI. It traces a new industrial revolution that will reshape and disrupt our lives, our jobs and our world, and allow the emergence of the surveillance society. Today, China leads the world in e-commerce and is a society that bypassed credit cards. Now shops in stores are without cashiers, where the currency is facial recognition. No country has ever moved that fast. And in a short two-and-a-half years, China's A.I. implementation really went from minimal amount to probably about 17 or 18 unicorns, that is, billion-dollar companies. The progress was powered by a new generation of ambitious young techs pouring out of Chinese universities, competing with each other for new ideas, and financed by a new cadre of Chinese venture capitalists.
A.I. can be used in many ways that are very beneficial for society. But the current use of A.I. isn't necessarily aligned with the goals of building a better society, unfortunately. But, but we could change that. A.I. will be viewed as an age of enlightenment. Our children and their children will see A.I. as serendipity, that A.I. is here to liberate us from having to do routine jobs, and push us to do what we love, and push us to think what it means to be human. But what if humans mishandle this new power?
The search for climate change solutions requires passion, resources and a sense of urgency -- three qualities Bill Gates clearly possesses. Bill has founded a start-up called TerraPower. After extensive computer modelling, the idea showed promise. Its new reactor greatly reduced the chance of human error. Fuelled by depleted uranium, the travelling wave reactor functions like a slow-burning candle and requires refuelling only once every decade. Bill and his team believed they had finally developed the ideal energy source, a reactor that was clean, efficient, and most importantly, safe.
Modern headlines are claiming mindfulness may cure anxiety, depression, and a whole host of other health problems. How can this simple practice of watching your own breath change the way your brain works? And can that change your life? The fourth episode of the series looks at the power of mindfulness and meditation. It examines different kinds on meditation (transcendental, dynamic, and religious) and notes that they are different from mindfulness meditation (Satipatthana). Also it talks to neuroscientists who discuss what happens in the brain during meditation.
Pavarotti is a riveting film that lifts the curtain on the icon who brought opera to the people. Ron Howard puts audiences front row center for an exploration of the voice, the man, the legend. Luciano Pavarotti gave his life to the music and a voice to the world. This cinematic event features history-making performances and intimate interviews, including never-before-seen footage and cutting-edge Dolby Atmos technology. Born in 1935 in Modena in a worker-class family, Luciano Pavarotti felt since his childhood the passion by opera due to his father, an amateur tenor. Blessed with a powerful voice and student of the most important Italy's opera teachers of those times, soon the name of Pavarotti turned in a reference of the genre, giving some of the most remembered live performances in the most important theaters across the world, meeting with politicians and world leaders as well as rock and pop singers to bring concerts for humanitarian causes, over-passing any limit when he was part of The Three Tenors with the too opera singers José Carreras and Plácido Domingo.
Art & Copy is a powerful film about advertising and inspiration.